8 guides by Diogo Matos
Landing page conversion case study exercise
This exercise gives you a real-feeling launch: 847 landing page visitors, 31 waitlist signups, and zero active users...
Andre Albuquerque & Diogo MatosWhat Is Low-Code Development?
Low-code development uses a visual, drag-and-drop interface to build most of an application, with the option to add...
Andre Albuquerque & Diogo MatosB2B or B2C for solo founders: choose by how you like to work
Pick B2B if you are willing to spend your weeks in direct conversations and sales calls with a small number of buyers...
Andre Albuquerque & Diogo MatosFounder market fit: picking an idea you will actually finish
Founder market fit is the overlap between what you understand deeply, the work you actually want to do every week, and...
Andre Albuquerque & Diogo MatosHow to get your first 100 users for a side project
Pick one channel, give it two weeks, and recruit the first 100 users by hand: Paul Graham calls manual recruiting the...
Andre Albuquerque +2How to launch on Product Hunt
A Product Hunt launch takes about four weeks of preparation and one full day of presence, starting at 12:01 AM Pacific...
Diogo MatosHow to presell a product before building it
To presell a product before building it, write one specific offer, put it on a single page with a real checkout, and...
Andre Albuquerque & Diogo MatosAI for launch planning: build the plan from the scope, not from a template
A launch plan generated from a generic checklist is wrong before you read it, because it does not know what you cut...
Andre Albuquerque +2