Other Guides for Product Managers & AI Builders
Every other guide Builders Camp has published so far.
AI Chatbot Builder Side Project Idea
Building an AI chatbot as a side project is a product exercise more than a technical one: the real decisions are what...
Andre AlbuquerqueThe AI feature launch checklist product managers run before go/no-go
Do not launch an AI feature until eight gates pass: evals, safety and guardrails, cost, latency, observability...
Andre Albuquerque +2AI incident response plan for product teams
An AI incident response plan for a product team fits on one page and answers five questions in advance: what counts as...
Andre AlbuquerqueAI-Native vs AI-Enabled Products
Classify your product with one test: switch the model off. If the product still does its core job, it is AI-enabled...
Andre Albuquerque & João AscensãoThe AI product requirements document guide
An AI product requirements document runs eight sections, and each has to prove something rather than describe it: that...
Andre Albuquerque +2How to build an AI product strategy framework
Build an AI product strategy framework from five decisions: the user problem, whether AI is the right tool for it...
Joy ChatterjeeAI UX design patterns for product teams: what a PM specifies for each AI feature
Specify seven UX patterns for every AI feature: expectation setting, confidence display, citations, editable output...
B2B or B2C for solo founders: choose by how you like to work
Pick B2B if you are willing to spend your weeks in direct conversations and sales calls with a small number of buyers...
Andre Albuquerque & Diogo MatosBacklog refinement best practices
Run backlog refinement weekly in a session separate from sprint planning, keep it to 30 to 60 minutes, and only bring...
Andre Albuquerque & David PereiraHow to Build a SaaS with AI as a Solo Founder
Building a SaaS with AI as a solo founder means combining an AI-assisted building tool for the interface and logic with...
Andre Albuquerque & Filipe PereiraHow to Build an App Without Coding
Building an app without coding today means writing a structured plain-language brief, letting an AI-powered builder...
Andre Albuquerque & Ricardo LuizCan you stop an A/B test early? Only with a stopping rule you wrote before launch
Not with a standard fixed-sample test. Checking a no-difference test daily for 21 days and stopping at the first p...
Andre Albuquerque & Joy ChatterjeeCascading vs Aligning OKRs: Should Product Teams Cascade?
Align, don't cascade: let each product team write its own OKRs and show which company key result they move, instead of...
Andre Albuquerque & Paulo TavaresHow to close the loop on customer feedback after you ship, or decide not to
Close the loop in two directions within a fixed window: tell the internal team that logged the feedback first, then...
Andre Albuquerque & Susana de SousaHow to collect feedback on an MVP from first users, and what to change in a vibe-coded app
Send your MVP to ten people you picked by hand, in two rounds of five, and watch each one use it for five minutes...
Andre Albuquerque & Gonçalo SoaresHow to use context files for product specs
A context file gives an agent the standing background a new team member would get in week one: what the product does...
Andre Albuquerque & Inês LourençoContinuous Discovery Habits Summary
Continuous Discovery Habits is Teresa Torres' 2021 book on running product discovery every week, and Product Talk says...
Andre AlbuquerqueDo you need a technical cofounder or can you build it yourself with AI
You do not need a technical cofounder to build a prototype or a first MVP with AI tools: one person can now ship a...
Andre Albuquerque +2Ethical Considerations in AI Product Management
AI product ethics comes down to three practical checks before a feature ships: whether the training data represents the...
Andre Albuquerque & João AscensãoEU AI Act what product managers need to know
Your first decision under the EU AI Act is which of the four risk tiers your feature falls into, because that tier...
Andre Albuquerque & João AscensãoFounder market fit: picking an idea you will actually finish
Founder market fit is the overlap between what you understand deeply, the work you actually want to do every week, and...
Andre Albuquerque & Diogo MatosGenerative AI Product Manager Skills Needed
Generative AI product manager skills for 2026 concentrate in four areas: AI and data literacy, prompt design...
Andre Albuquerque & João AscensãoGrowth loops explained: viral, content and paid loops for product managers
Growth loops are closed cycles in which one user's action creates the output that brings in the next user, and there...
Andre Albuquerque & Mário AraújoHow product managers work with sales, and what a lost deal is really telling you
Product managers work best with sales when they treat deal feedback as evidence about buyers, not as a feature queue...
Andre Albuquerque & Guillaume IgaretaHow to Build a Personal Brand as a Product Manager
A product manager's personal brand helps only when it produces something checkable, a specific opinion, a real project...
Andre Albuquerque & Patrícia CadeteChart selection: how to choose the right chart type for your data, and fix the five charts that mislead
Pick the chart from the question, not the data: a line for a trend, a sorted bar for a comparison, a histogram for a...
Andre Albuquerque & Ylva BeerHow to Define an Activation Metric
An activation metric names the first event where a new user or account gets real value, plus a threshold and a time...
Andre Albuquerque & Mário AraújoHow to Estimate LLM API Costs for a Product Feature
Estimate an LLM feature's monthly cost as requests per month x (input tokens x input price + output tokens x output...
Andre Albuquerque +2How to find a startup idea worth building
Find a startup idea by noticing a problem, not by brainstorming one: Paul Graham's advice is to look for problems...
Dr Chloe SharpHow to get your first 100 users for a side project
Pick one channel, give it two weeks, and recruit the first 100 users by hand: Paul Graham calls manual recruiting the...
Andre Albuquerque +2How to grade OKRs: check-ins, scoring and retros without status theatre
Grade OKRs once, at the end of the quarter: score each key result from 0.0 to 1.0 by how far it moved from baseline...
Andre Albuquerque & Paulo TavaresHow to increase adoption of an AI feature: find the stage where users drop, then fix that one
Adoption of an AI feature breaks at one of four stages: users never discover it, they stall on the first use, they try...
Andre AlbuquerqueHow to launch on Product Hunt
A Product Hunt launch takes about four weeks of preparation and one full day of presence, starting at 12:01 AM Pacific...
Diogo MatosHow to measure success of an AI feature: quality, outcome and cost metrics that have to agree
Measure an AI feature on three layers at once: a quality proxy taken from real usage, the product outcome the feature...
Andre Albuquerque +2How to measure feature success: connect the outcome to a behaviour, a metric and a guardrail
Measure a feature by writing, before it ships, five links: the business outcome, the user behaviour that must change...
Andre Albuquerque & Mihaela DraghiciHow to monetize a vibe coded app
Pick one of three models: a one-off price for a tool with no running cost, a subscription for ongoing value, or...
Filipe PereiraHow to negotiate deadlines with stakeholders, and trade scope instead of quality
Negotiate a deadline by finding the event behind the date, then trading date, scope and quality as packages rather than...
Andre Albuquerque & Miguel ArrojaHow to pitch a decision to executives in two minutes
To pitch a decision to executives, say the decision you want in the first sentence, then cover the situation, the...
Andre Albuquerque & Patrícia CadeteHow to presell a product before building it
To presell a product before building it, write one specific offer, put it on a single page with a real checkout, and...
Andre Albuquerque & Diogo MatosHow to Present Data to Executives: One Insight, Three Audiences
To present data to executives, lead with the insight in one sentence, state the decision you need, and show one chart...
Andre Albuquerque & Ylva BeerHow to Price an AI Agent
Price an AI agent in the unit the customer can check: per outcome when the result is observable and attributable, per...
Andre Albuquerque & João AscensãoHow to prioritize between two teams competing for the same engineers, using OKR logic
Give the engineers to the initiative whose delay costs the company most per week of their time: trace each request to...
Andre Albuquerque & Paulo TavaresHow to prioritize customer feedback against impact, effort and strategy
Score feedback themes, not individual requests: first the evidence (distinct customers, revenue at risk, cost to serve...
Andre Albuquerque & Susana de SousaHow to Prioritize Features
Prioritize features in four steps, each answering a different question: pick a North Star metric to set direction...
Andre Albuquerque & Francesco GattaHow to review an AI written PRD
Reviewing an AI written PRD means running four specific passes: provenance, edge cases, non goals and metrics. The...
Andre Albuquerque +2How to Run a Sprint Demo That Tells a Story
To run a sprint demo, follow one real user through the problem the sprint set out to solve: name the problem and the...
Andre Albuquerque & Patrícia CadeteHow to Run a Usability Test (When You're the PM, Not the Researcher)
To run a usability test as a PM, name the decision it feeds, recruit about 5 people per user group, give them realistic...
Andre Albuquerque & Dr Chloe SharpHow to run an A/B test as a product manager
Run an A/B test in four steps: write a hypothesis about one change, choose one primary KPI plus guardrail metrics, fix...
Andre Albuquerque & Joy ChatterjeeHow to Run Customer Interviews
Running a customer interview well means treating it as a continuous habit, at least one a week, not an occasional...
Andre Albuquerque & Hugo AlvesHow to say no to stakeholders
Saying no well means listening for the real need behind the request, running it through your actual prioritization...
Andre Albuquerque & Miguel ArrojaHow to turn a PRD into agent tasks
Turning a PRD into agent tasks means cutting at seams the agent can verify, then ordering the cuts so nothing gets...
Andre Albuquerque & Guilherme SalgueiroHow to Validate a Startup Idea
Validating a startup idea means finding a costly signal, money, time, or reputational risk, not a polite yes to a...
Andre AlbuquerqueHow to write a technical spec as a product manager
A product manager's technical spec covers what is observable from outside the system: behaviour, constraints...
Andre Albuquerque +2How to write a landing page for an MVP
An MVP landing page should make one promise and ask for one thing: a headline of eight words or fewer that names the...
Cláudia PereiraHow to Write Good OKRs: Fixing a Weak Draft Step by Step
To write good OKRs, start from the metric's baseline and its do-nothing trend, rewrite each objective as an outcome...
Andre Albuquerque & Paulo TavaresICE Scoring Framework
ICE scores a roadmap idea on Impact, Confidence, and Ease, then multiplies the three into one comparable number...
Andre AlbuquerqueProduct Management Skills for Indie Hackers
An indie hacker functions as their own product manager, designer, and engineer at once, which means a missing product...
Andre Albuquerque & Filipe PereiraInterests vs positions negotiation example: unsticking a two-team standoff over scope and timeline
In this interests vs positions negotiation example, a loyalty team insisting on in-checkout redemption by 15 April and...
Andre Albuquerque & Miguel ArrojaKano Model Explained
The Kano model, created by Noriaki Kano in 1984, sorts features into must haves, performance features, and delighters...
Andre AlbuquerqueHow to Build an MVP as a Solo Founder
An MVP as a solo founder is the smallest version of your idea that proves one core flow works, with real data and at...
Andre Albuquerque & Filipe PereiraNo-Code Startup Ideas for 2026
The strongest no-code startup ideas for 2026 come from domain expertise, not technical shortcuts: a specific, tedious...
Andre AlbuquerqueNorth Star Metric Examples
A North Star Metric is the single number a company treats as the clearest signal that its product is delivering real...
Andre Albuquerque & João MimosoObjectives, Not Tasks: How to Set Objectives Without Dictating the Solution
Set objectives that fix the direction, the distance and the deadline, and leave the route, the deliverables and the...
Andre Albuquerque & Alexandre Karim HowardHow to write a PRD for vibe coding
A PRD for vibe coding exists to hold a scope ceiling, not to specify implementation: one user, one action, one screen...
Andre Albuquerque +2Pre/post vs difference in differences vs A/B test: how to measure a product change
Use an A/B test whenever you can randomise users and have enough traffic, because it is the only one of the three...
Andre Albuquerque & João MimosoProduct breakdown structure vs WBS: how to scope a product launch before you estimate
A product breakdown structure (PBS) is a tree of every deliverable a launch must produce, drawn before the work...
Andre Albuquerque & David Amor VicenteProduct Decision Making Framework
A good product decision making framework is a seven-step checklist you run before committing: name the problem, gather...
Andre Albuquerque & Mihaela DraghiciProduct Vision vs Strategy vs Roadmap
A product vision is the future state you are building toward, usually 2 to 5 years out; the strategy is the few...
Andre AlbuquerquePrompting vs RAG vs fine-tuning: how a PM decides
Try them in this order: prompting first, RAG when the model lacks your knowledge, and fine-tuning only when a measured...
João AscensãoRemote product manager jobs in Europe
Remote product manager roles in Europe are a real, searchable category, but time zone overlap usually matters more than...
Andre AlbuquerqueRetention analysis for product managers
Retention analysis groups users into cohorts by a shared start date, then tracks how each cohort's activity changes...
Andre Albuquerque & Mário AraújoRICE Prioritization Framework
RICE scores a roadmap idea on Reach, Impact, Confidence and Effort, then combines them into Reach times Impact times...
Andre AlbuquerqueRiskiest Assumption Test: What to Prototype First
A riskiest assumption test checks the one belief your idea depends on most and has the least evidence for, using the...
Andre Albuquerque & Guilherme CamposRoadmap Prioritization Frameworks Compared
Use RICE to rank a shortlist when you have usage data, ICE for a fast first pass on a long idea list, MoSCoW to cut...
Andre AlbuquerqueSide Project Ideas for Product Managers
A side project that actually helps a PM portfolio is a real, defensible decision, a product teardown paired with a...
Andre Albuquerque & Filipe PereiraStatistical significance vs practical significance: why a winning test is not a ship decision
Statistical significance tells you a difference is probably real; practical significance tells you whether it is big...
Andre Albuquerque & Joy ChatterjeeTactical empathy at work: mirroring and labeling scripts for product managers
Tactical empathy at work means naming the other person's view and feelings out loud so they share more, using two...
Andre Albuquerque & Miguel ArrojaTopic, cost and CSAT: how to turn support tickets into product insights
Join three fields your help desk already has, ticket topic, cost to solve and CSAT, and rank topics by total monthly...
Andre Albuquerque & Susana de SousaA unit economics example SaaS and marketplace teams can copy: CAC, LTV, gross margin and payback
In the invented SaaS example below, blended CAC is 2,000 dollars, gross margin is 75 percent, gross margin LTV is 7,500...
Andre Albuquerque & Simonetta BatteigerUsability testing moderation tips: neutral prompts, when to step in, and what to write down
Ask participants to think aloud, then stay mostly silent: use a short bank of neutral prompts, answer questions with...
Andre Albuquerque & Dr Chloe SharpWeb3 UX challenges: a product manager's checklist
The six web3 UX challenges that stop users are connecting a wallet, switching networks, paying gas, reading huge token...
Andre Albuquerque & Alvaro BezerraWeekend Project Ideas with AI Tools
A weekend AI build is a small, fixed-scope project, a tracker, a planner, a simple dashboard, finished in one or two...
Andre Albuquerque