Builders Camp
Mihaela Draghici

Mihaela Draghici

LinkedIn profile

Through the Language Mapping Workshops & The Language Mapping Blueprint, Mihaela helps product leaders and teams get clear on how they talk about problems, priorities, ownership, outcomes, and success. She believes that when teams align on language, collaboration speeds up, trust increases, and execution becomes calmer and more effective.

8 guides by Mihaela Draghici

Product sense case study exercise for product managers

This is Builders Camp's Product Sense practical challenge: make a defensible product call on an ambiguous, thin data...

Andre Albuquerque & Mihaela Draghici
Read more

How to use AI for customer feedback analysis without losing the evidence

Customer feedback analysis with AI holds up when the codebook exists before the model runs, every theme carries...

Andre Albuquerque & Mihaela Draghici
Read more

How to use AI for customer interviews without handing it the room

AI belongs in three slots around a customer interview and in none of them during it: drafting and de-biasing the guide...

Andre Albuquerque & Mihaela Draghici
Read more

How to use AI for jobs to be done research on real transcripts

A job statement is only as good as the struggling moment behind it, and that is the exact part a model invents first...

Andre Albuquerque & Mihaela Draghici
Read more

How to use AI for persona research that survives its first challenge

A persona built by AI is only as good as the transcripts behind it, and the useful discipline is one extra column: for...

Andre Albuquerque & Mihaela Draghici
Read more

What AI for product discovery actually speeds up, and what it quietly breaks

AI safely speeds three parts of a discovery loop and should not touch the other two. Recruiting messages, interview...

Andre Albuquerque & Mihaela Draghici
Read more

How to use AI for usability test analysis without losing the evidence

A model will code five transcripts against your code list in minutes and tally how many participants hit each problem...

Andre Albuquerque & Mihaela Draghici
Read more

Which AI tools for user research fit which kind of research?

Pick the tool from the research type, not the other way round: transcription plus a general model covers moderated...

Andre Albuquerque & Mihaela Draghici
Read more

All authorsAll guides